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DIGITAL

In the summer of 2019, Pandol aimed to boost sales of 必理痛特強熱飲. This idea is to tackle the problem of 「一冷一熱」 and 「冷氣開到好恆」 in Hong Kong. We used those digital video banners to show different messages due to the weather. For example, if the weather is >33° on WEEKDAY, the message will be 「出面高溫熱到溶,返到
公司冷氣凍到變雪條,一冷一熱警告,小心攝親,初起感冒早啲飲快啲好 (product shot)」. 
On Facebook, we created content related to work and extremely cold air conditioning, reminding officers to drink our product. 

PANADOL
HOTREM ACTIVATION CAMPAIGN


 

Unilever treats Facebook as their primary B2B platform. They aimed to increase engagement and build a loyal fanbase by using a strong tool of Direct Marketing - Chef Buddy, the best friend of Hong Kong's Chef. 

Unilever Chatbot "Chef Buddy"

 
Chef Buddy.jpg
FireShot Capture 125 - 【想潮創新菜式?問問大廚好友Che

To echo Sensodyne's new product launch, we have designed digital banner, key visual and promotional materials for Instagram KOL from Beauty, Food, Travel and Others categories. 

Sensodyne KOL Marketing

 
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